
Hi morgan.
A lot of the time, each battery well will have a slightly different shape at the bottom of the well. One will be bevelled at the bottom, and one will be a 90 degree angle.
This corresponds to the different shape each terminal of the button cells have. The negative terminal should be placed face down in the bevelled well bottom, and the positive battery terminal should be placed face down into the well without the bevel.
Otherwise, the conductive area at the bottom of each well will be larger for the positive terminal, and smaller for the negative terminal (this is because the negative terminal of a button cell has a positive outer ring beyond the seal which mustn't touch the negative watch terminal).
Make sure the batteries aren't too thick.......you don't want to crack the PCB.
UHR RELOJ means "watch" in German and Spanish respectively (helps the seller reach a bigger audience).
I don't know about a seal, but it probably did have one. Setting should be extremely simple, so a manual shouldn't be necessary.
Good luck !
Rgds.